Tom Brevoort Unveils New "Fantastic Four" Trade Dress

Fri, November 30th, 2007 at 12:00am PST

Comic Books
CBR News Team, Editor

The new "Fantastic Four" trade dress debuts in February with Mark Millar and Byran Hitch

In anticipation of the February debut of Mark Millar and Bryan Hitch's run on Marvel Comics' "Fantastic Four," editor Tom Brevoort unveiled today in a blog post to marvel.com the title's new trade dress. Featuring a minimalist logo design and headlines and copy like that of a magazine, the new "Fantastic Four" trade dress is unlike any employed by the title before.

"I'm really enamored of the book's new trade dress," Brevoort said. "'Fantastic Four' once again looks sleek and progressive and cutting edge on the racks. In the same way as when the Ultimate books were first introduced, FF will now not be mistaken for anything else we're publishing."

In response to fan and industry-wide incredulousness as to artist Byran Hitch's ability to deliver a monthly "Fantastic Four" comic on schedule, Brevoort added in his post that the artist has already completed penciling more than six issues of the title.

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MARK MILLAR IS THE NEW "FANTASTIC FOUR"-MAN
BRYAN HITCH-ING A RIDE WITH THE "FANTASTIC FOUR"

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