CrossGen gets behing Teen Read Week

Mon, September 23rd, 2002 at 12:00am PDT

Comic Books
Jonah Weiland, Executive Producer/Publisher

Official Press Release

TAMPA, FL., September 23, 2002 - CrossGen Comics is teaming with libraries

around the U.S. to help promote Teen Read Week, October 13-19, 2002. The

theme of this year's Teen Read Week is "Get Graphic at your Library" and

focuses on the use of graphic literature as a tool to promote reading.

As an official Friend of Teen Read Week, CrossGen has already distributed

60,000 Teen Read Week bookmarks featuring CrossGen characters at Comic-Con

International: San Diego this past August, and will be distributing another

230,000 through comic book shops across the country. CrossGen has also

dedicated the back cover of every comic it publishes from the week of

September 18 through Teen Read Week to an advertisement promoting the event.

As well, CrossGen is sending comics and other fun giveaways to dozens of

libraries around the country.

"It's great that the Young Adult Librarian Association chose graphic novels

as the theme for this year's Teen Read Week, and we're proud to support it,"

enthused CrossGen VP of Sales and Marketing Chris Oarr. "It demonstrates

that librarians are ahead of most of America in discovering what fans have

known all along: comics encourage a life-long love of reading."

The CrossGen artists are also getting involved by conducting workshops at

libraries throughout the state of Florida to educate teens on the production

of a comic book and the virtues of reading.

"Just about every creative person at CrossGen learned to read from comic

books," said Bart Sears, CrossGen's Art Director. "When the opportunity

arose for some of us to give something back, there was no way we'd ever

refuse. Teen Read Week is a very positive event and the fact that graphic

novels were chosen as the focus emphasizes America's beginning acceptance of

this medium."

Along with its participation in Teen Read Week, CrossGen also proudly

participated in the Graphic Novel Pre-Conference workshop organized by YALSA

(Young Adult Library Services Association) at the American Library

Association Annual Meeting in Atlanta this July. It was the best attended of

all the Pre-Conferences, demonstrating librarians' strong interest in

graphic novels as a way to encourage teens to read.

 
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