IDW Moves from iVerse to comiXology, Goes Same Day Digital

Wed, December 14th, 2011 at 9:00am PST | Updated: December 14th, 2011 at 10:03am

Comic Books
CBR News Team, Editor
14

Today, IDW announced the expansion of their partnership with comiXology with a host of new apps powered by the digital comics distributor including the main IDW Comics app, Transformers Comics, Star Trek Comics, Doctor Who Comics, G.I. JOE Comics, 30 Days of Night Comics, Templesmith Comics and True Blood Comics. The apps are available on iOS, Android, Web and Kindle Fire and for longtime users of IDW Comics apps, all previous purchases will sync with the new comiXology platforms. The publisher's titles hit the comiXology platform in October, moving from their previous exclusive home at iVerse -- and with its new big push to comiXology's digital frontier, IDW will be releasing all its titles on a same-day-as-print schedule, a first for the company, with all new digital titles at cover price.

"IDW has always been dedicated to making our comics and graphic novels as accessible as possible on as many platforms as possible, and this deeper IDW-comiXology relationship continues that commitment," said IDW CEO and Publisher Ted Adams. "We are strong believers that digital comics expand the reach of these books and consistently bring new readers into the industry."

IDW's transition to same-day-as-print digital follows suit for many other publishers including DC, Marvel and most recently, Dark Horse Comics, whose announcement came under fire from retailers when the publisher's initial press release was unclear about its digital pricing structure. According to the press release, IDW's addition to the comiXology library last month pushed the threshold of same-day-digital comics over 50%, a milestone statistic for digital comics.

Official Press Release

IDW Publishing and comiXology proudly announce the expansion of their digital partnership. Starting today, these IDW apps are now powered by comiXology: IDW ComicsTransformers ComicsStar Trek ComicsDoctor Who Comics, G.I. JOE Comics, 30 Days of Night Comics, Templesmith Comics and True Blood Comics Collection. All apps are live as of today, with new and old purchases alike syncing across the entire Comics by comiXology platform — iOS, AndroidWeb and Kindle Fire. In addition, all IDW digital comics are also available for online purchases and reading through the simultaneous launch of a new digital comics store atread.idwpublishing.com. IDW readers now have a true “buy once, read anywhere” experience.

“Powering IDW’s entire catalog across their bestselling apps is a privilege. The diversity of IDW’s line offers something for everyone, whether you’re a comic fan or not,” said comiXology co-founder and CEO David Steinberger. “With the recent addition of Comics by comiXology pre-loaded on the Kindle Fire to our platform, IDW now has a fully cross-platform solution that can reach new fans.”

As the first comics publisher to launch its own "in app purchase" storefronts for the Apple iPad™, iPhone® and iPod touch®, IDW has long been a leader in the digital comics space —having their own IDW branded application along with introducing several unique apps catering to fans of particular titles. The IDW Comics app offers the complete digital catalog, while IDW’s apps for special series likeTRANSFORMERS Comics, G.I. JOE Comics, Star Trek Comics, True Blood Comics Collection andDoctor Who Comics and most recently 30 Days of Night Comics app offer those specific comics for those specific brands.  IDW also released the first creator-based app, Templesmith Comics, featuring the art and stories of Ben Templesmith.

In addition, IDW Publishing has committed to a full same day as print release schedule, a first for the company. All new digital comics will be offered at full cover price.

“IDW has always been dedicated to making our comics and graphic novels as accessible as possible on as many platforms as possible, and this deeper IDW-comiXology relationship continues that commitment,” said IDW CEO and Publisher Ted Adams. “We are strong believers that digital comics expand the reach of these books and consistently bring new readers into the industry.”

This past October, during the New York Comic Con, IDW Publishing and comiXology announced that IDW’s library would be coming to the Comics by comiXology platform. Today’s announcement marks a new chapter in the relationship between both companies.

The addition last month of IDW Publishing titles to the Comics by comiXology helped lift comiXology’s same-day-as-print offering over the 50% threshold, signaling a sea change in the comic book publishing landscape and making Comics by comiXology the destination for all consumers wanting to discover and read the latest and greatest comic books in digital format.

All comiXology platforms feature the company’s Guided View™ Technology, enabling the reader to transition smoothly between different comic panels, mimicking the reading experience of a traditional print comic book. Purchases of comics through the IDW apps or the Comics by comiXology app will be available to read across top platforms and devices, including Apple® iOS, Android and the Kindle Fire, or on the Web at read.idwpublishing.com or comixology.com.

About comiXology
Since 2007 comiXology has been developing the technological infrastructure to bring comics into the digital mainstream and expose new audiences to the rich history and culture of the industry. Through partnerships with top comic book publishers including Archaia Entertainment, BOOM! Studios, DC Comics, Dynamite Entertainment, IDW Publishing, Image Comics and Marvel Comics as well as their own Comics by comiXology mobile and web apps which host over 16,000 digital titles, comiXology has become a leader in digital comic book proliferation. Also focused on creating strong ties with retail stores through its technology solutions, comiXology continues to transform the previously fragmented comic ecosystem into a vibrant and cohesive marketplace.

About IDW Publishing
IDW is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro’s The TRANSFORMERS and G.I. JOE, Paramount’s Star Trek; HBO’s True Blood; the BBC’s DOCTOR WHO; Nickelodeon’s Teenage Mutant Ninja Turtles; Toho’s Godzilla; Wizards of the Coasts Magic: The Gathering and Dungeons & Dragons; and the Eisner-Award winning Locke & Key series, created by best-selling author Joe Hill and artist Gabriel Rodriguez. IDW is also home to the Library of American Comics imprint, which publishes classic comic reprints, and Yoe! Books, a partnership with Yoe! Studio.

IDW’s critically- and fan-acclaimed series are continually moving into new mediums. Currently, Jerry Bruckheimer Films and Disney are creating a feature film based on World War Robot, while Michael Bay’s Platinum Dunes and Sony are bringing Zombies vs. Robots to film.

As a recognized leader in digital comics, IDW’s digital partners include: comiXology, iVerse Media, Graphicly, Cryptozoic Comics, Panelfly, Digital Manga, Diamond Digital, NEC, Zero Sum and Smart Ebooks. The IDW digital line is available worldwide on top platforms including: Apple iOS apps and iBooks, Android apps, Barnes & Noble Nook, Amazon Kindle, Kobo Vox, Sony PSP, Nokia and RIM BlackBerry.

More information about the company can be found at IDWPublishing.com.

Apple, iPad, iPhone, iPod touch, and iTunes are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

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TAGS:  idw publishing, comixology, digital comics

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