"AvX" Edges Out the New 52 In August

Fri, September 7th, 2012 at 11:05am PDT | Updated: September 7th, 2012 at 12:03pm

Comic Books
Steve Sunu, Staff Writer/Reviews Editor
13

"Avengers Vs. X-Men" continued its strong market performance with #9 and #10

It was a close race in August between Marvel and DC Comics as the two top publishers battled in a close race for dominance in August. Marvel's "Avengers Vs. X-Men" #9 and #10 led the top ten for the month, with the 50th Anniversary issue "Amazing Spider-Man" #692 and "AVX: VS" #5 also in the top ten. DC took the majority share of the slots with "Batman" #12 and "Justice League" #12 leading the charge at the third and fourth ranks, respectively, while "Before Watchmen: Rorschach" #1 and "Before Watchmen: Dr. Manhattan" #1 also both made the top ten.

Although DC nabbed 33.32% dollar share to Marvel's 32.42%, the House of Ideas edged out DC in unit share by .06%. In the battle between the independents, Image Comics' normal dominance in the market was beaten by IDW Publishing's 5.88% dollar share.

However, Image's "The Walking Dead" continues to perform strongly in trade sales, with the first two volumes nabbing the #2 and #9 spots, respectively. DC led the charge this month with "Batman: Earth One," with New 52 graphic novels accounting for three of the top five graphic novels of August. Oni Press' color edition of "Scott Pilgrim" Volume One also had a strong debut at #7 and Marvel brought up the rear with "Fear Itself" at #10.

Diamond's comparative sales statistics revealed a rise in both dollars and units across the board. Sales were up 11.23% from July and 17.80% compared to August 2011. Year-to-date, sales of comics and graphic novels through Diamond are 18.41% higher than 2011 year-to-date.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

DC COMICS

33.32%

37.12%

MARVEL COMICS

32.42%

37.18%

IDW PUBLISHING

5.88%

4.64%

IMAGE COMICS

5.75%

5.37%

DARK HORSE COMICS

4.92%

3.89%

DYNAMITE ENTERTAINMENT

3.19%

3.16%

EAGLEMOSS PUBLICATIONS LTD

1.83%

0.40%

BOOM! STUDIOS

1.52%

1.48%

VIZ MEDIA

0.96%

0.41%

ARCHIE COMICS

0.85%

0.82%

OTHER NON-TOP 10

9.35%

5.52%

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

AVENGERS VS X-MEN #9

$3.99

JUN120592-M

MAR

2

AVENGERS VS X-MEN #10

$3.99

JUN120599-M

MAR

3

BATMAN #12

$3.99

JUN120177-M

DC

4

JUSTICE LEAGUE #12

$3.99

JUN120142-M

DC

5

AMAZING SPIDER-MAN #692

$5.99

JUN120622-M

MAR

6

BEFORE WATCHMEN: RORSCHACH #1 (MR) [*]

$3.99

JUN120129-M

DC

7

AVX VS #5

$3.99

JUN120590-M

MAR

8

BEFORE WATCHMEN: DR. MANHATTAN #1 (MR) [*]

$3.99

JUN120134-M

DC

9

GREEN LANTERN #12

$2.99

JUN120196-M

DC

10

DETECTIVE COMICS #12

$3.99

JUN120181-M

DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BATMAN: EARTH ONE HC

$22.99

MAR120234

DC

2

THE WALKING DEAD VOL. 1: DAYS GONE BYE TP

$9.99

JUL068351

IMA

3

SWAMP THING VOL. 1: RAISE THEM BONES TP

$14.99

MAY120280

DC

4

SUPERMAN: ACTION COMICS VOL. 1: SUPERMAN MEN OF STEEL HC

$24.99

APR120245

DC

5

BATMAN VOL. 1: THE COURT OF OWLS HC

$24.99

JAN120300

DC

6

HULK SEASON ONE PREMIERE HC

$24.99

MAY120746

MAR

7

SCOTT PILGRIM VOLUME 1 COLOR HC

$24.99

MAY121234

ONI

8

STAR WARS: THE CLONE WARS: SITH HUNTERS TP

$7.99

APR120041

DAR

9

THE WALKING DEAD VOL. 2: MILES BEHIND US TP

$14.99

SEP088204

IMA

10

FEAR ITSELF TP

$29.99

JUN120721

MAR

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TAGS:  sales report, diamond comics, avx, before watchmen, new 52

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