It looks as though Comic-Con International will stick around San Diego for at least four more years. NBC San Diego reports Mayor Jerry Sanders announced the convention organizers have extended the contract with the city for one year past the initial 2015 ending date, confirming CCI will be held in San Diego through 2016. CCI 2012 brought over 130,000 people to the city, and the pop-culture convention causes most nearby hotels to be booked to capacity.
“Comic-Con has been a tremendous success,” said Sanders. “It is an enormous source of pride for San Diego. … It pumps nearly $180 million into the local economy and produces almost $3 million in tax revenue that we can use for city services."
According to CoronadoPatch, Comic-Con Director of Marketing and Communications David Glanzer stated details -- such as room rates at the local hotels -- have yet to be solidified. The San Diego Convention Center is set to undergo an expansion, which will provide more space for the watershed pop culture event -- though Glanzer noted the extension of CCI's contract had nothing to do with the promise of more space. However, it will likely be a factor when CCI renegotiates its contract in 2016.