Official Press Release
NEW YORK – PixFusion LLC (www.pixfusion.com), creator of personalized, branded video products, has signed a multi-year licensing deal with Marvel/Spider-Man™ Merchandising L.P. (NYSE: MVL) (www.marvel.com), one of the world's most prominent character-based entertainment companies, for the licensing of Spider-Man™ and his family of characters. Under terms of the agreement, PixFusion is using its patented technology to publish a photo-personalized Spider-Man video, "I Am the Amazing Spider-Man."
"I Am the Amazing Spider-Man", available through PixFusion's Kideo brand Web site (www.kideo.com), joins current licensed titles starring Dora the Explorer, Care Bears and Arthur. Using its patented process, PixFusion takes a child's color photo sent by e-mail or via regular mail and transforms it into a 25-minute action packed adventure based on "Spider-Man-The Animated Series" (MTV) and starring the featured child as the "web-slinger" himself, battling many of the legendary Spider-Man™ villains such as Electro and Lizard. The DVD also contains exciting bonus features including educational content and a music video set to the classic theme song from the 1960s animated cartoon with the child swinging into action "Spidey Style."
"I Am the Amazing Spider-Man" is a wonderful addition to our current product line," said Marc E. Jaffe, PixFusion CEO. "Children and fans alike will love watching themselves as Spider-Man taking on his arch enemies."