Official Press Release
With this month's solicitation of THE PLAIN JANES, the inaugural title from Minx, DC Comics' new young adult graphic novel imprint, DC offers qualifying Diamond retailers full returnability on THE PLAIN JANES at a future date.
"We have a great deal of confidence in THE PLAIN JANES as a title that can sell well in all channels," says Bob Wayne, DC's VP - Sales. "With that in mind, we're offering comics retailers this low-risk way to increase their orders on the title."
Retailers may qualify for this offer as follows:
DC Comics Retailer Discount Minimum Qualifying order
35% 2 copies
40% 2 copies
50% 4 copies
52.50% 4 copies
55% 6 copies
56% 10 copies
57% 15 copies
For example, a retailer with a 50% DC Comics discount must order a minimum of 4 copies of THE PLAIN JANES to qualify for full returnability.
The offer is valid through the Final Order Cutoff date of March 8, and only in the U.S., Canada and the U.K. DC will announce the return window for this title at a date to be named later.
THE PLAIN JANES is solicited in the February Previews (Volume XVII #2) and is scheduled to arrive in stores on May 16.