"Batman V Superman's" Record-Breaking Opening, By the Numbers

Mon, March 28th, 2016 at 7:54am PST | Updated: March 28th, 2016 at 8:25am

Film
Kevin Melrose, Editor
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numbers bvs

Overcoming a torrent of negative reviews that triggered social-media backlash from die-hard fans, “Batman v Superman: Dawn of Justice” stormed theaters worldwide over the weekend, exceeding most box-office predictions and breaking records left and right.

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It turns out that, after all the hand-wringing by fans and Warner Bros. executives alike, “Batman v Superman” really was review-proof.

With most of the receipts counted, let’s take a look at where “Dawn of Justice” stands after its opening weekend:

  • “Batman v Superman” has just a 29 percent fresh rating on Rotten Tomatoes, compared to a 73 percent audience score.

  • The film boasts the seventh-highest opening of all time in North America, with $166.1 million. That not only marks the second-largest domestic debut for any Warner Bros. film, after “Harry Potter and the Deathly Hallows – Part 2” ($169.2 million), and just ahead of "The Dark Knight Rises" ($160.9 million). It's also the biggest pre-summer opening in North American history, a title previously held by “The Hunger Games: Catching Fire,” which opened in March 2013 with $152.2 million.

  • That $166.1 million also represents the fourth-best debut for a superhero movie, behind “The Avengers” ($207.4 million), “Avengers: Age of Ultron” ($191. 3 million) and “Iron Man 3” ($174.1 million).

  • The Zack Snyder film raked in $254 million overseas, the largest international opening of any superhero film. That’s in no small part because “Dawn of Justice” debuted in China the same day the movie opened wide, which is relatively rare (it took in $57.3 million in that country).

  • The $420.1 million worldwide haul is the fourth-largest of all time, behind “Star Wars: The Force Awakens” ($529 million), “Jurassic World” ($524.9 million) and “Harry Potter and the Deathly Hallows – Part 2” ($483.2 million).

  • “Batman v Superman” received one of the largest rollouts in Hollywood history, debuting on about 50,000 screens in 67 countries.

  • The film’s production budget is estimated at $250 million, with another $150 million to $160 million reportedly spent on marketing.

  • According to iSpot.tv, Warner Bros. shelled out $28 million on TV spots in the United States – that’s more than Disney spent on “Avengers: Age of Ultron” or “Star Wars: The Force Awakens” -- and aired 20 versions of the “Batman v Superman” trailer 2,991 times since Jan. 29.

  • Analysts estimate the film will need to rake in more than $800 million worldwide to break even.
Updated (8:20 a.m.): This article was edited to reflect final numbers, which saw "Batman v Superman's" weekend domestic gross slip from $170.1 million to $166.1 million.

Sources: Box Office Mojo, Rotten Tomatoes, The Hollywood Reporter, The New York Times, Variety

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TAGS:  batman v superman, warner bros, zack snyder

 
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