Become a Superhero with New "Batman v Superman" Augmented Reality Technology

Thu, January 7th, 2016 at 1:31pm PST

Film
Meagan Damore, Assistant Editor
0

If you visit VOX Cinemas in Dubai sometime between January 8th and January 16, you just might have a chance to become Batman or Superman thanks to "Batman v Superman: Dawn of Justice"-themed augmented reality technology.

As seen in the video below, the Mall of Emirates will carry an augmented reality booth that allows you to become Batman or Superman on screen. Though limited to a certain space, the technology allows the user to move and pose the figures simply by moving in front of a sensor.

BATMAN V SUPERMAN- Augmented Reality!

THE BATTLE BEGINS! Want to become Batman or Superman? Join us at VOX Cinemas - Mall of Emirates from January 8th to January 16! Put yourself in the suits and capes you were born to wear! #BatmanvSuperman BFI IMAX

Posted by Shooting Stars LLC on Thursday, January 7, 2016

Directed by Zack Snyder, "Batman v Superman: Dawn of Justice" hits theaters March 25, 2016, and stars Ben Affleck as Batman, Henry Cavill as Superman and Gal Gadot as Wonder Woman.

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TAGS:  batman v superman, augmented reality, warner bros, vox cinemas

 
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